Try-It #15: Group Project Audience Analysis

  • Due Mar 21 by 11:59pm
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  • Available Jan 21 at 12am - Mar 26 at 11:59pm
This assignment was locked Mar 26 at 11:59pm.

1742615940 03/21/2025 11:59pm

Rubric

Try-It #15: Group Project Audience Analysis
Try-It #15: Group Project Audience Analysis
Criteria Ratings
Basic Information for Reportā€™s Primary Reader
Identify the Primary Reader of the report, including name, honorific, and mailing address and explain why this person is the appropriate decision-maker for the Recommendation Report.
Edit criterion description
Exceeds Expectations Clearly identifies the reader with full contact details and provides a nuanced, well-reasoned justification for their role as decision-maker.
Yes Provides full reader information and a clear explanation of the readerā€™s appropriateness for the report.
Almost There Includes most of the required information but the justification for choosing the reader is underdeveloped or vague.
Needs Work Missing key contact details or provides minimal explanation of the readerā€™s relevance to the topic.
Missing Section is blank or lacks sufficient content to identify the Primary Reader.
Primary Readerā€™s Social Media
Gather public-facing web and social media presence for the Primary Reader, including relevant professional and personal platforms.
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Exceeds Expectations Lists relevant and credible links to multiple sources; clearly curated to reflect the readerā€™s digital presence and professional identity.
Yes Provides a reasonably complete set of links and accounts, focused on the readerā€™s professional presence.
Almost There Includes some social media or links but may overlook key platforms or contain irrelevant entries.
Needs Work Provides few links or accounts. Looks randomly chosen or irrelevant.
Missing Section is blank or lacks sufficient information.
Primary Readerā€™s Professional Background
Summarize the readerā€™s job title, education, work history, and responsibilities, especially those relevant to the report topic.
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Exceeds Expectations Offers a comprehensive and insightful summary of the readerā€™s background, clearly linking it to how the report serves their professional needs.
Yes Covers all required aspects with some attention to the readerā€™s connection to the report topic.
Almost There Contains basic information but may omit details or fail to connect the background to the reportā€™s relevance.
Needs Work Superficial or incomplete background; lacks connection to the readerā€™s job or the report.
Missing Most or all subsections are blank or not attempted.
Primary Readerā€™s Relationship to the Topic
Assess the readerā€™s perspective on the group, familiarity with the topic, and level of interest or concern about the websiteā€™s usability.
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Exceeds Expectations Offers a comprehensive and insightful summary of the readerā€™s background, clearly linking it to how the report serves their professional needs.
Yes Covers all required aspects with some attention to the readerā€™s connection to the report topic.
Almost There Contains basic information but may omit details or fail to connect the background to the reportā€™s relevance.
Needs Work Superficial or incomplete background; lacks connection to the readerā€™s job or the report.
Missing Most or all subsections are blank or not attempted.
Application of Audience Profile
Students synthesize information from earlier sections to make strategic rhetorical choices for the report. They consider tone, language, readability, jargon, and document design.
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Exceeds Expectations Demonstrates strong rhetorical awareness by making specific, audience-centered decisions across style, tone, and design.
Yes Makes appropriate and clear decisions for audience adaptation based on profile data.
Almost There Attempts to adapt the report to the reader but may rely on generalities or miss key considerations.
Needs Work Shows little awareness of how audience characteristics should influence writing and design choices.
Missing Section is blank or makes no effort to apply audience data to writing or design decisions.