Learning Objectives and Class Prep - Entrepreneurship

 

Introduction

Today we continue our discussion on the world of startups with a chapter on entrepreneurship and the characteristics of entrepreneurs. Perhaps this chapter will inspire some of you to start y

Learning Objectives

Upon completing the learning activities associated with this lesson, class participants should be able to:

  • Define entrepreneur and describe the three characteristics of entrepreneurial activity.
  • Identify five potential advantages to starting your own business
  • Define a small business and explain the importance of small businesses to the U.S. economy.
  • Explain why small businesses tend to foster innovation more effectively than large ones.
  • Describe the goods-producing and service-producing sectors of an economy.
  • Explain what it takes to start a business and evaluate the advantages and disadvantages starting a business from scratch, buying an existing business, or obtaining a franchise.
  • Explain why some businesses fail.
  • Identify sources of small business assistance from the Small Business Administration.

Preparation for Class

To prepare for this session, you will need to do the following activities:

  1. Review the Learning Objectives
  2. Read Chapter 7 from the Press Books site
  3. Watch the Video Presentation linked at the end of the chapter.
  4. What is Entrepreneurship and Innovation? Management Professor Explains Entrepreneurship & Innovation ... https://www.youtube.com/watch?v=kgbNlvGkXhY&t=4s Links to an external site. 

Chapter 7 PPT Download Chapter 7 PPT